History

Our history and how we became what we are today.

40 years of optimal Messebau!

Since its founding in 1986, optimal Messebau has stood for well thought-out concepts, craftsmanship with precision, and distinctive brand experiences with substance. What began 40 years ago as a vision is now a trusted partner for companies that see exhibition stand construction not as a standard solution, but as a strategic tool for brand positioning. The trade show world has continuously evolved — from classic stand concepts to holistic brand experiences.

optimal Messebau has not only accompanied this development, but actively helped shape it, steadily expanding its range of services. Alongside classic exhibition stand construction, our portfolio today includes bespoke special builds and a dedicated rental shop for flexible, economical, high-quality solutions. With the ambition to create spaces that make an impact, we combine creative design, technical expertise and consistent customer focus. Every exhibition stand is unique — developed from our clients’ brand, message and objectives. This is how concepts are created that impress visually, are functionally well planned, and leave a lasting, sustainable impression.

From the first sketch through planning and production to installation and on-site support, we accompany projects reliably and as a true partner — with a clear eye for details, deadlines and budgets. Whether it’s an individual special construction, a tailor-made brand world or a flexible rental solution: our standard remains uncompromising quality. For us, experience and innovation go hand in hand. Proven know-how meets modern materials, digital planning processes and sustainable construction methods.

Through targeted investments, we continuously develop our capabilities and create solutions that combine flexibility, reusability and efficiency. 40 years of experience are not a conclusion for optimal Messebau — they are a solid foundation for the future. We grow in a measured, customer-focused way by consistently advancing our services, processes and ideas. With a clear view ahead, we are shaping the exhibition stand construction of tomorrow responsibly, in partnership, and future-proof.

 

One thing remains unchanged: our aspiration to be more than a service provider for our customers — to be a reliable partner who listens, thinks along, and delivers solutions that convince in the long term.

“40 emotional years of ups and downs show that it always comes down to the people behind the project.”

Stefan Gemünd

“The long-standing, partnership-based collaboration with our customers is an award you can truly feel. We don’t just build exhibition stands – we create experiential spaces.”

Miguel Sanchez

“For many years, I’ve been part of optimal Messebau. What still inspires me today is the team spirit and the commitment to deliver every project as if it were our own.”

Thomas Suslik